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INFO: An archive of environmental graphics, wayfinding systems, signage, murals and graphic interventions.
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EMAIL: info [at] graphicambient [dot] com
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INFO: An archive of environmental graphics, wayfinding systems, signage, murals and graphic interventions.
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EMAIL: info [at] graphicambient [dot] com
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Royal College of Art, UK

by Cartlidge Levene
2012
 
 
Cartlidge Levene was appointed to design all the wayfinding and signage for all the Royal College of Art buildings. It will be done in phases and completed in 2015.
 
 
The first phase, finished in 2012, was at the new Dyson Building done by architects Haworth Tompkins, located in Battersea. This campus is being further extended to include the Woo Building, which is due to open in 2014. Final redistribution of programmes between the Kensington and Battersea sites will be complete in 2015.
 
 
The most important part of the brief for the project was to find a common signage design language that would merge wayfinding information between the different types of buildings.
 
 
The strategy was to incorporate two layers of signage: an updateable element to provide flexibility as more space becomes available in Battersea and a permanent element, consisting of hand-painted lettering, used for information such as building names, level numbers and donor recognition signage.
 
 
The design uses the new Royal College of Art brand, designed by Research Studios.
 
 
The fonts used in this project are ‘Calvert’ which was first used by the College in 1992 and ‘Calvert Brody’, a new font created by Neville Brody, Margaret Calvert and Henrik Kubel. The stencil characteristic of ‘Calvert Brody’, suggests cutting and tactile treatments and they reserved its use for permanent information where it can be carved and embed type into the building. 
 
 
Links
www.cartlidgelevene.co.uk

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